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The Hidden Secret of A Successful Entrepreneur: Tony Elumelu

A successful entrepreneur is an individual who demonstrates exceptional acumen, innovative thinking, and the ability to turn ideas into profitable ventures. Such individuals possess certain qualities and skills that set them apart and contribute to their achievements.

Secret of A Successful Entrepreneur

Nigeria's most successful entrepreneur has shared the fundamental principles that have guided his entrepreneurial journey, emphasizing the importance of discipline, hard work, tenacity, etc. Tony Elumelu acknowledged the challenges and complexities of the entrepreneurial path but encouraged aspiring entrepreneurs to press forward without fear.

Characteristics of a Successful Entrepreneur

Here are some characteristics often associated with successful entrepreneurs:

  • Visionary: Successful entrepreneurs envision what they want to achieve and can identify opportunities others may overlook. They can see the bigger picture and create a roadmap to reach their goals.
  • Passionate and Driven: Passion is a driving force behind the success of many entrepreneurs. They have a genuine enthusiasm for their work, which fuels their determination and persistence, helping them overcome obstacles and setbacks.
  • Risk-Taker: inherently involves taking risks, and successful entrepreneurs are comfortable with stepping outside their comfort zones. They understand that calculated risks can lead to great rewards and are willing to take calculated chances to achieve their objectives.
  • Adaptability: The business landscape constantly evolves, and successful entrepreneurs understand the need to adapt to changes and embrace innovation. They are flexible and open to learning and improving their strategies.
  • Resilience: Building a business involves facing numerous challenges and setbacks. Successful entrepreneurs possess the resilience to bounce back from failures, learn from their mistakes, and keep moving forward.
  • Strong Work Ethic: Entrepreneurship requires hard work, dedication, and a willingness to go the extra mile. Successful entrepreneurs are willing to put in the time and effort required to achieve their goals, often working long hours and sacrificing personal time.
  • Strong Leadership Skills: Entrepreneurs need to inspire and lead their teams effectively. Successful entrepreneurs have strong leadership skills, enabling them to motivate their employees, delegate tasks, and create a positive work environment.
  • Problem-solving Abilities: Entrepreneurs encounter various problems along their journey, and being able to find creative solutions is crucial. Successful entrepreneurs possess excellent problem-solving skills, enabling them to navigate challenges and find innovative ways to overcome obstacles.
  • Networking Skills: Building a strong network is essential for entrepreneurs. Successful entrepreneurs are skilled networkers who know how to establish and nurture relationships with key individuals, including mentors, investors, partners, and customers.
  • Continuous Learning: Successful entrepreneurs thirst for knowledge and are committed to ongoing learning. They stay updated with industry trends, seek feedback, and invest in personal and development.
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While these characteristics can contribute to entrepreneurial success, it's important to note that not all successful entrepreneurs possess every trait. Entrepreneurship is a diverse field, and individuals may excel in different areas based on their unique strengths and experiences.

The Secret Principles of Tony Elumelu

Nigerian businessman and Chairman of United Bank of Africa, Tony Elumelu, has divulged the principles guiding his entrepreneurial journey.

During the just concluded Viva Tech conference in Paris, the 60-year-old business emphasized the significance of maintaining focus, resilience, and a determined outlook in life and business.

Elumelu said:

“I want to say that discipline, hard work, tenacity, resilience, and focus are extremely important for business success. I believe we have tech entrepreneurs in this room, and even those who are not, these principles apply to everyone. My in my journey it's been a journey of discipline, focus, and making short-term sacrifices for a better future. Working very hard and being extremely resilient.”

Overcoming challenges ahead

Speaking directly to aspiring entrepreneurs, Elumelu acknowledged the complexities and challenges of the entrepreneurial path. He described it as a tough journey yet encouraged entrepreneurs to press forward without fear. He emphasized the importance of resilience, urging individuals to persist despite setbacks.

“Because I tell entrepreneurs that the journey is not linear but tough. It is a difficult journey, but you can't stop. You can't be scared; you can't be put off.”

  • “You have to be resilient at all times. At times it can be challenging and daunting. You drop, you pick up, and you start again. Keep your eyes on the long run. Just know that most things- so long as you are determined and tenacious, things will come through,” He concluded.

What you should know

Tony Elumelu is widely recognized as a champion of African Capitalism, a concept that promotes long-term private sector investments as catalysts for economic prosperity and social development in Africa.

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In previous reports, Nairametrics highlighted Elumelu's instrumental role in consolidating UBA's position as a leading Pan-African bank. The bank has facilitated intra-African and international trade, cross-border payments, and remittances, making it a preferred partner for distributing donor funds across the continent.

According to another report by Nairametrics, UBA accounted for an impressive 25.68% of Nigeria's total e-business income, amounting to N78.946 billion in 2022. It marked a 22.21% increase from the previous year, solidifying UBA's prominent position in the e-business sector.

Tony Elumelu's insights and achievements inspire aspiring entrepreneurs, reaffirming the principles of discipline, resilience, and unwavering focus as key ingredients for success in the business world.

In Conclusion

Successful entrepreneurs embody a combination of qualities and skills that enable them to thrive in business. They possess a clear vision fueled by passion and a strong work ethic.

Their ability to take calculated risks, adapt to changing circumstances, and persevere in facing challenges sets them apart. Strong leadership skills, problem-solving abilities, and a commitment to continuous learning contribute to their success.

While every entrepreneur is unique, these traits collectively define the entrepreneurial spirit and contribute to the achievements of those who dare to pursue their dreams and make a lasting impact on the business world.


Here are some frequently asked questions (FAQs) related to successful entrepreneurs:

What does it take to become a successful entrepreneur?

Successful entrepreneurs require vision, passion, resilience, adaptability, strong work ethic, leadership, problem-solving, networking, and a commitment to continuous learning. It also involves taking calculated risks, seizing opportunities, and effectively managing resources.

How do successful entrepreneurs manage their time effectively?

Successful entrepreneurs understand the value of . They prioritize tasks, set goals, create schedules, delegate responsibilities, and use productivity tools to optimize their time. They focus on high-value activities aligning with their goals and delegate or outsource tasks others can handle.

What role does innovation play in the success of entrepreneurs?

Innovation is crucial for the success of entrepreneurs. Successful entrepreneurs are often at the forefront of innovation, constantly seeking new ways to solve problems, improve existing products or services, and disrupt industries. They embrace change, adapt to emerging trends, and are unafraid to challenge the status quo.

How important is a strong team for the success of an entrepreneur?

A strong team is vital for an entrepreneur's success. Successful entrepreneurs recognize the importance of surrounding themselves with talented individuals who complement their skills and share their vision. They build cohesive teams, foster a positive work culture, delegate effectively, and empower their team members to contribute their best.

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How do successful entrepreneurs handle failure?

Failure is a common part of entrepreneurship, and successful entrepreneurs understand that it is an opportunity for growth and learning. They view failure as a stepping stone to success, analyze their mistakes, adjust their strategies, and persevere. They maintain a positive mindset, stay resilient, and use failure as a valuable lesson to improve and move forward.

What role does continuous learning play in the journey of a successful entrepreneur?

Continuous learning is essential for the journey of a successful entrepreneur. They stay updated with industry trends, seek new knowledge, attend seminars, workshops, and conferences, read books, listen to podcasts, and engage in networking opportunities. They embrace a growth mindset and are always eager to learn and adapt to stay ahead in their field.

How do successful entrepreneurs handle the competition?

Successful entrepreneurs view competition as an opportunity rather than a threat. They conduct competitive analysis, understand their unique value proposition, differentiate their offerings, and constantly strive to deliver exceptional customer experiences. They focus on innovation, quality, and building strong customer relationships to stay ahead in a competitive market.

What role does perseverance play in the success of an entrepreneur?

Perseverance is a key attribute of successful entrepreneurs. They encounter numerous challenges, setbacks, and rejections on their entrepreneurial journey. However, they remain steadfast in pursuing their goals, staying committed, determined, and motivated even during tough times. Their resilience and perseverance ultimately lead them to success.

How do successful entrepreneurs balance work and personal life?

Achieving work-life balance can be a challenge for entrepreneurs. Successful entrepreneurs prioritize their well-being, set boundaries, and create routines to maintain a healthy balance. They delegate tasks, manage their time effectively, and engage in activities that promote relaxation, self-care, and quality time with family and friends.

Can anyone become a successful entrepreneur?

While entrepreneurship is accessible to anyone, becoming a successful entrepreneur requires a combination of skills, traits, and experiences. While some individuals may naturally be inclined towards entrepreneurship, others can develop and cultivate these qualities over time through learning, practice, and perseverance.


Akinpedia is a passionate and knowledgeable author with a strong background in and business; he brings a wealth of expertise and insights to his writing.

With a keen eye for detail and a commitment to accuracy, Akinpedia ensures his articles are thoroughly researched and fact-checked. His dedication to providing reliable information shines through in every piece he writes.

Beyond his expertise, Akinpedia is a passionate advocate for the positive impact of technology on society and businesses. He believes in the power of innovation and strives to inspire readers to embrace technological advancements and harness them for growth and success.

When Akinpedia is not writing, he enjoys staying updated with the latest technological developments, attending industry conferences, and engaging in insightful discussions with fellow professionals. His continuous pursuit of knowledge ensures that his writing remains fresh, relevant, and impactful.
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